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| | #1 (permalink) |
| Senior Member Join Date: Dec 2008 Posts: 324
| iPlayer had another record month in February after serving over 68.7 million requests. This represented an 81% rise over the previous corresponding period. This is great news for the BBC, isn't it? |
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| | #2 (permalink) |
| Senior Member Join Date: Jan 2009 Posts: 337
| Yup, saw that report. I can't imagine that on the average, people spent about an hour each week watching iPlayer programmes, and what's more people spent close to 3 hours listening to radio programmes! |
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| | #3 (permalink) |
| Senior Member Join Date: Nov 2009 Location: Chicago Posts: 157
| Well, I won't be surprised, I've read that the iPlayer was installed on over 1 million Wii consoles just in February alone, proof that expanding to new platforms is paying off for BBC. |
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| | #4 (permalink) |
| Senior Member Join Date: Nov 2009 Posts: 151
| Great news for the BBC indeed. |
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| | #5 (permalink) |
| Senior Member Join Date: Dec 2009 Posts: 132
| It's an even greater news for EastEnders Live because it fueled 1.1 million requests for TV programs. Great month for comedy programs too! |
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| | #6 (permalink) |
| Senior Member Join Date: Nov 2008 Posts: 465
| For those who are interested, the top requested programmes for February on the iPlayer are as follows: 1 EastEnders Live 19/02/ --1,131,000 2 Mock the Week Series 8 Ep.3 -- 698,000 3 Mock the Week Series 8 Ep.4 -- 651,000 4 Mock the Week Series 8 Ep.5 -- 644,000 5 EastEnders 18/02/10 -- 564,000 6 Hotter Than My Daughter Ep.1 -- 531,000 7 EastEnders 15/02/10 -- 524,000 8 EastEnders Live: The Aftermath 19/02/10 -- 486,000 9 Film: Legally Blonde 16/09/09 -- 478,000 10 EastEnders 12/02/10 -- 473,000 |
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| | #7 (permalink) |
| Senior Member Join Date: Nov 2009 Posts: 188
| I was reading this statistics report from the BBC, and guess what.. a majority of iPlayer users were male (only 30% were female!) last year, but this year, there are now roughly equal number of men and women iPlayer users. |
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| | #8 (permalink) |
| Member Join Date: Apr 2010 Posts: 82
| Frankly, I'm quite amazed. When it first came out, I didn't think that many people would use the iPlayer. |
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| | #9 (permalink) |
| Member Join Date: Apr 2010 Posts: 82
| I really don't get the importance of this statistic! I mean women watch TV too, and they miss shows too. Do they not? |
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| | #10 (permalink) |
| Senior Member Join Date: Nov 2008 Posts: 553
| I think this is valuable from a marketing standpoint. It used to be that a lot of iPlayer users were man, so BBC could market the iPlayer for sport programmes and the likes. Now with women coming in, they could go for marketing efforts geared at both genders. |
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